Add Your Heading Text Here
Effective Date: Monday, June 16, 2025
American Forest Standard (“AFS,” “we,” “our,” or “us”) is committed to protecting the confidentiality and integrity of your information. This Privacy Policy outlines how we collect, use, share, and safeguard personal and business-related data when you visit our website, apply for certification, or engage with our services.
1. Information We Collect
We may collect the following categories of information:
- Full name, company or business name, and professional contact details (email, phone number, address)
- Billing and payment information
- Project-specific data (e.g., builder name, property addresses, project type)
- Website usage information (including IP address, browser type, and cookies)
2. How We Use Your Information
- Your information may be used for the following purposes:
- To process membership applications and issue project certifications
- To communicate regarding your account, certification status, or submitted projects
- To improve the quality and functionality of our website and services
- To comply with legal, regulatory, or auditing obligations
3. Information Sharing
AFS does not sell or lease personal data. Information may be shared only as necessary with:
- Tree planting organizations, to fulfill reforestation obligations
- Service providers engaged for technical infrastructure, billing, or communication support
- Legal or governmental authorities when required by law or legal process
4. Data Security
We employ reasonable physical, administrative, and technical measures to protect your information. However, no data transmission or storage system can be guaranteed as fully secure.
5. Your Rights and Choices
You may request access to, or correction or deletion of, your personal information by contacting us at [insert contact email]. You may also opt out of receiving non-essential communications at any time.
6. Policy Updates
We reserve the right to update this Privacy Policy at our discretion. Any changes will be published on our website with the effective date noted above.